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State of Vermont Brochure Template 

The Chief Marketing Office has developed a Microsoft Word Brochure template that offers style settings for easy use. Below are step-by-step editing instructions.


Download the State of Vermont Word Brochure Template 

Please note the brochure template is located on the Chief Marketing Office SharePoint site and is only available to State of Vermont employees.

  • Brochure Template

    Tri-fold (3-panel) brochure template with a cover photo, data points, images, and contact information.

    State of Vermont Brochure Template

Instructions to Edit the State of Vermont Word Brochure Template 

Step 1: Create a Template File 

The first step is to create an actual Word template file on your computer. Saving the document as a 'true' Word template will allow you to use the template again and again without the danger of overwriting it. 

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Step 2: Create a New Document 

The next step is to create a new document based on your saved template. In this step, you will save the document with a file name that meets accessibility standards. 

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Step 3: Edit the Document Properties 

In step three, you will edit the document metaproperties (Title, Tags, Comments, Author, etc.). Start by adding a title and updating the author. Once updated, the document metaproperties will be transferred to the PDF document properties. 

The title is different from the file name. This is an opportunity to be more descriptive without the file naming convention elements like dashes, dates, versions, etc. It also improves the overall searchability and accessibility of the document properties. 

The author is listed as the individual who developed the template by default. It is essential to update the author to you and/or your team's other member(s). This detail is helpful if a reader needs to connect with the author.  

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Step 4: Open the Styles Panel 

The template includes preset styles that are accessible. Each content type within the template begins with details in parentheses. This detail designates the paragraph style for that content type and if any character styles are applied.

Use headings to organize your content, and use lists whenever possible – bulleted or numbered. Using the headings in the correct order organizes your content for people who might be using assistive technology such as screen readers. Screen readers can navigate a document by paragraph style. Designating headings within sections sequentially will create a hierarchy. This hierarchy helps users receive content in the correct order. Never skip heading levels.

  • Sample Heading Nest

    Heading 1

    Normal Text Large: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas tempus aliquam accumsan. Duis tincidunt turpis quam, in commodo sem malesuada.

    Heading 2

    Normal Text: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas tempus aliquam accumsan. Duis tincidunt turpis quam, in commodo sem malesuada.

    Heading 3

    Normal Text: Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas tempus aliquam accumsan. Duis tincidunt turpis quam, in commodo sem malesuada.

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Step 5: Add Content 

Before you begin to add content to the template, select the ‘Home’ menu at the top of the screen and 'Show / Hide ¶'. This will display hidden characters.

The template includes basic content types. Each element has been assigned paragraph and/or character styles, which help improve document accessibility. Each content element begins with the specified style(s) in parenthesis. By example:

(Heading 1) Program Name

When you complete your document, you will want to remove the specified style(s) within the parenthesis, but during the draft process, these are helpful reminders if styles need to be re-applied. To add content to the template, you can type directly into the template or copy and paste content.

Accessible Accommodations Statement

An accessible accommodations statement has been included in the templates. This statement helps users request the content in an alternative format. The Chief Marketing Office recommends that this information be included on all State of Vermont communications. When including an accessible accommodations statement, list a specific person in charge of the communication. Do not list a generic email address. The person listed must be available and reachable at the contact methods supplied to answer questions. It is also important to supply more than one contact method.

To receive this information in an alternative format or for other accessibility requests, contact:
Name, Title 
Agency/Department
first.last@vermont.gov, 802-000-0000

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Step 6: Run the Accessibility Checker 

Run the Word Accessibility Checker to make sure your document is accessible. The checker provides errors and warnings when content formatting is not considered accessible. Additionally, the Accessibility Checker provides direction or tips on fixing errors and warnings. This can be done after the document is drafted, but keeping it running as you work is more helpful so you can correct issues as you add content.

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Step 7: Remove Comments 

The template contains comments that have helpful reminders and tips when adding your content. Before creating a PDF of the Word document, the comments need to be removed so they do not save as part of the PDF file.

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Step 8: Save as a PDF 

Before creating a PDF of the Word document, make sure the following steps have been completed: 

  1. Remove all comments.
  2. Remove all Paragraph Styles provided in parentheses throughout the template.
  3. Run the Accessibility Checker one final time and correct all errors and warnings.
  4. Run a final spell check.

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Step 9: Run the Acrobat Accessibility Checker 

Once the Word document has been saved as a PDF, the new file must be opened in Adobe Acrobat Pro. The Accessibility Checker must be completed to find accessibility issues within the PDF file. Even though the Accessibility Checker was run in the Word file, elements often need to be corrected on the PDF version. Frequently, some of the Acrobat Accessibility Check warnings confirm the document properties and formatting completed in the steps above. It is essential to see this as an opportunity to double-check that content meets accessibility guidelines. 

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