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Marketing Master Contracts

Overview

The Marketing Master Contracts are individual master contracts — already in place — for marketing services between the State of Vermont (through the Agency of Commerce and Community Development, Office of the Chief Marketing Officer) and a select group of marketing firms. These individual firms were awarded a master contract following a full competitive bid and selection process.

The Marketing Master Contracts allow state entities to obtain marketing services from these firms without having to go through an additional full RFP process for each project. In addition to saving administrative time, the contracts were negotiated at a state level and include a uniform set of established rates.  

The Chief Marketing Office currently administers Marketing Master Contracts for Creative Services and Media Buying.

Using Marketing Master Contracts

A Note on Printing Projects

In 2012, the Vermont Department of Buildings and General Services (BGS) implemented a statewide print procurement process.

Master Contracts for Creative Services

The master contracts for Creative Services cover services related to the creation of marketing materials. The State contracts with multiple firms to provide State entities with a range of options, styles and capabilities to choose from to help find a firm that offers the best fit for individual marketing projects undertaken by agencies and departments across the Enterprise.

The scope of services in these contracts covers a full range of creative services work and is the same for all of the contracts. The complete scope of services language is included within each of the current Master Contracts for Creative Services. Briefly, these services include:

  • Creative direction and strategy/concept development
  • Graphic design
  • Copywriting
  • Collateral development (brochures, fact sheets, posters, etc.)
  • Video production
  • Public relations
  • Social media strategy/marketing and content development
  • Website discovery, site-mapping, consultation on content organization/navigation
  • Digital marketing
  • Market research, focus groups, surveys
  • Project management

Current Master Contracts for Creative Services

Contract Documents
  1. Contract #37261 November 1, 2018 – October 31, 2020
  2. Amendment #1 Extended to October 31, 2021
  3. Amendment #2 Extended to October 31, 2022
Prequalified Marketing Vendor Service Categories
  • Broadcast Development / Video Production
  • Copywriting / Editing
  • Creative Direction / Concept Development
  • Digital Strategy
  • Graphic Design
  • Market Strategy / Planning
  • Media Planning / Buying
Contact Information
Phone
802-434-7141
Website
wearehmc.com
Key Contact(s)
Tom Holmes, tom@wearehmc.com

Contract Documents
  1. Contract #37260 November 1, 2018 – October 31, 2020
  2. Amendment #1 Extended to October 31, 2021
  3. Amendment #2 Extended to October 31, 2022
Prequalified Marketing Vendor Service Categories
  • Broadcast Development / Video Production
  • Copywriting / Editing
  • Creative Direction / Concept Development
  • Digital Strategy
  • Graphic Design
  • Market Strategy / Planning
Contact Information
Phone
802-660-2051
Website
www.placecreativecompany.com
Key Contact(s)
David Speidel, dave@placecreativecompany.com

Contract Documents
  1. Contract #37259 November 1, 2018 – October 31, 2020
  2. Amendment #1 Extended to October 31, 2021
  3. Amendment #2 Extended to October 31, 2022
Prequalified Marketing Vendor Service Categories
  • Broadcast Development / Video Production
  • Copywriting / Editing
  • Creative Direction / Concept Development
  • Digital Strategy
  • Graphic Design
  • Market Strategy / Planning
  • Media Planning / Buying
Contact Information
Phone
857-204-4025
Website
www.smallmamm.al
Key Contact(s)
Jason McCurry, jason@smallmamm.al

Contract Documents
  1. Contract #37262 November 1, 2018 – October 31, 2020
  2. Amendment #1 Extended to October 31, 2021
  3. Amendment #2 Extended to October 31, 2022
  4. Amendment #3 Spike Advertising Novation and Amendment to nuwave Agency
Prequalified Marketing Vendor Service Categories
  • Broadcast Development / Video Production
  • Copywriting / Editing
  • Creative Direction / Concept Development
  • Digital Strategy
  • Graphic Design
  • Market Strategy / Planning
Contact Information
Phone
802-238-1522
Website
nuwaveco.com
Key Contact(s)
Ken Millman, ken@nuwaveco.com

Master Contract for Media Buying

The State maintains one Marketing Master Contract with a single marketing firm for Media Buying, which covers services related to the placement of marketing materials with paid media (television, radio, newspapers, websites, etc.). The State has a Master Contract for Media Buying with just one firm in order to take advantage of ‘bulk pricing’ and discounted rates that benefit all State entities.

The contracted media buyer will develop a plan and strategy for placement and distribution of marketing materials created by a State entity, either internally or with the help of a creative services marketing firm (one of the Marketing Master Contractors for Creative Services, or a firm selected by the State entity via another competitive process, i.e., simplified bid or full RFP).

Current Master Contract for Media Buying

Contract Documents
  1. Contract #37800 March 1, 2019 – August 31, 2021
  2. Amendment #1 Extended to August 31, 2022
Contact Information
Phone
802-434-7141
Website
wearehmc.com
Key Contact(s)
Paula Bazluke, paula@wearehmc.com

Photography

The State does not hold Marketing Master Contracts for Photography at the present time. Our list of Prequalified Marketing Vendors includes several photographers who are approved to do work for the State. If you choose to work with a prequalified vendor, you will need to draft and execute your own contract with the selected vendor.